Articles

6 Tips For How To Optimize Google Ads Effectively

Understand Your Audience Research Buyer Personas When I’m diving into a new Google Ads campaign, the first thing I do is get my head around who my audience really is. That means digging deep into demographics, interests, and pain points. Having a solid buyer persona is crucial because it directs what keywords you select and […]

Articles

6 Tips For How To Optimize Bing Ads For Better Results

Understanding Your Audience Researching Demographics Getting to know your audience is like peeking into a treasure map—it’s where you find the gold! By leveraging tools like Bing’s demographic reporting, I dive deep into who my customers are. You want to know everything from age and gender to interests and behaviors. Seriously, digging into this data

Scroll to Top