Understand Your Target Market Research Cultural Norms and Preferences When I first dove into international Google Ads, I quickly learned that what works in one country might flop in another. Understanding cultural norms is crucial. For example, humor is received very differently across cultures. What’s hilarious in the U.S. could be offensive somewhere else. So, […]
Understand the Basics of LinkedIn Lead Ads What Are LinkedIn Lead Ads? Alright, let’s dive into LinkedIn Lead Ads! Essentially, these are ad formats specifically designed to gather lead information right from the platform. That means users can fill out forms without being redirected to some external site. It’s all about keeping the user experience
Understanding LinkedIn Sponsored Ads What are Sponsored Ads? First off, let’s dive right into what sponsored ads actually are. In my experience, these ads pop up in LinkedIn feeds and can be a game changer for reaching your target audience. They showcase your brand’s offerings while blending seamlessly into users’ feeds. It’s like a native