Understanding the Basics of Retargeting What is Retargeting? Retargeting is essentially a way to re-engage users who have interacted with your website. Think of it like sending a friendly reminder to those folks who might have shown interest but didn’t quite make a purchase. It’s a gentle nudge, saying, ‘Hey, remember us? We have what […]
Understanding the LinkedIn Connection Dynamics What Happens When You Send a Connection Request So, I remember when I first started using LinkedIn. I was excited to connect with professionals and grow my network. But then, reality struck: not everyone I sent a connection request to actually accepted it. It’s a common thing; maybe they missed
The Importance of Time Frames in Retargeting Understanding User Behavior Over Time When I kick off a retargeting campaign, one of the first things I think about is how long to track user behavior. The reality is, user behavior varies widely: some folks might be just browsing, while others might be on the verge of