Understanding the Basics of Banner Ads Definition and Purpose Let’s kick things off by defining what banner ads are. In simple terms, they’re those eye-catching graphics you come across while surfing the web—usually sitting at the top, bottom, or side of a webpage. The main purpose? To grab attention and engage viewers enough that they […]
Understanding LinkedIn Banner Ads What They Are So, let’s kick things off with the basics. A LinkedIn banner ad is essentially a visual advertisement that appears at the top of a LinkedIn page when you’re targeting specific audiences. You know that prominent area that grabs your attention—it’s the ad spot! These ads are designed to
Understanding LinkedIn Ad Types Different Formats Available When diving into LinkedIn advertising, it’s crucial to understand the variety of formats at your disposal. LinkedIn allows for Sponsored Content, which includes both video and image ads, and these can be used strategically to target your audience. In my experience, video ads can be incredibly engaging, generating
Understanding Banner Ads on LinkedIn What Are Banner Ads? Banner ads on LinkedIn are those enticing visuals that pop up on your company page, meant to drive engagement and awareness. They can be sponsored content, promoting products or services, or simply an advertisement meant to encourage interaction with your brand. I remember when my company