Understand Your Audience Define Your Target Market When I first jumped into Facebook advertising, I realized that knowing who I’m talking to is half the battle. It’s not enough to just throw money at ads; I had to understand my audience deeply. Are they teenagers? Middle-aged professionals? Knowing their interests, age, and location can significantly […]
Understanding the Basics of LinkedIn Ads What Are LinkedIn Ads? When I first jumped into LinkedIn ads, I was honestly a bit overwhelmed. I mean, there’s so much information out there! But to break it down, LinkedIn ads are essentially paid messages targeting a specific audience on the platform, intended to help businesses promote their
Understanding Your Audience Identify Your Target Demographic First things first, you gotta know who you’re talking to! The TikTok audience is a vibrant mix, but certainly trends younger. When I started diving into TikTok ads, I made it a priority to really dig deep into who would benefit from my product. You need to set