Setting Clear Objectives for Your Ads Understanding Your Goals When I first dove into the world of LinkedIn ads, the biggest game-changer for me was getting clear on my objectives. You see, having a super clear goal is like having a map when you’re lost. If you don’t know where you’re going, how are you […]
Know Your Audience Inside and Out Research and Define Your Target Audience One of the best pieces of advice I can give you is to really dive into understanding who your audience is. It’s not enough to just have a general idea. You need to know their age, interests, and where they hang out online.
Understanding LinkedIn Ad Campaigns What Are LinkedIn Ad Campaigns? Let me tell you, LinkedIn ad campaigns are a powerful way to reach your target audience on one of the largest professional networking platforms out there. Unlike other social media, LinkedIn is geared towards professionals and businesses, making it ripe for targeted advertising. When we talk
Hey there! As someone who’s been in the marketing game for quite a while, I’ve learned that keeping your display ads fresh is key to captivating your audience. In this article, I’ll share my insights on how often to change your display ad creative, giving you the tools to keep your campaigns performing at their