1. Rapid User Growth and Engagement The Appeal of Short-Form Content From my point of view, one of the key reasons TikTok has skyrocketed in popularity is the sheer appeal of its format. Short-form videos are super engaging, keeping users hooked for just the right amount of time. I’ve caught myself spending hours scrolling through […]
Understanding LinkedIn Ads and Contact Lists What Are LinkedIn Ads? So, first things first—LinkedIn Ads are a powerful tool for targeting a professional audience. If you’re not familiar, it’s essentially a way to promote your products or services directly on LinkedIn’s platform. This is where countless businesses make their mark in the B2B space. Using
1. Accessing LinkedIn Campaign Manager Getting Started with Campaign Manager To dive into the billing info for your ads, you first need to access LinkedIn Campaign Manager. I remember when I first tried to navigate my way through it! Start by logging into your LinkedIn account and clicking on the ‘Work’ icon at the top
Understanding LinkedIn’s Billing Cycle What You Need to Know About Billing Frequency When I first started using LinkedIn ads, I was pretty confused about how their billing cycle worked. But after a bit of digging, I realized it’s actually quite straightforward. LinkedIn typically bills you either once a month or when your account hits a
Understanding LinkedIn’s Advertising Policies Why It’s Important to Know the Rules First off, before you dive into uploading anything to LinkedIn for ads, it’s super important to understand their policies. Trust me, you don’t want your ad account getting banned—it’s quite the hassle. LinkedIn has specific rules on what kind of data you can use