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7 Tips For Selecting The TrueView Ad Format Optimized For Product Awareness

Identify Your Target Audience Understanding Demographics First off, let’s talk about knowing who you’re talking to. Identifying your target demographics is key. Are they millennials interested in the latest tech? Or maybe they’re parents looking for convenience? Knowing this influences what you showcase in your TrueView ad. Brands that take the time to group their […]

Articles

7 Tips For Selecting The TrueView Ad Format Optimized For Impact

Understand Your Audience Who Are They? One of the first things you want to do is really zero in on who your audience is. I can’t stress enough how important it is to get a clear picture of who you’re talking to. Think about their demographics—age, gender, interests, and preferences. You want to know what