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What Happens When I Combine Multiple Goals in a Google Pmax Campaign?

Understanding Google Performance Max Campaigns What are Performance Max Campaigns? So, you’ve probably heard of Google’s Performance Max campaigns, right? If not, let me break it down for you. Performance Max is a game-changing ad type allowing you to promote your business across all of Google’s channels—think Search, YouTube, Display, Discover, and more. It’s pretty […]

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How Do You Set Up a Google Pmax Campaign?

Understanding the Basics of Google Performance Max (Pmax) What is Google Performance Max? First off, let’s get clear on what Performance Max is. It’s one of Google’s latest campaign types that allows advertisers to access all of Google’s inventory from a single campaign. This means you can showcase your ads across a range of networks

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