Understanding Your Target Audience Defining Your Ideal Customer When I first started with LinkedIn ads, one of the biggest lessons I learned was the importance of understanding your audience. You need to know who you’re talking to before creating your ad. Imagine crafting a beautiful ad that goes unnoticed because it reaches the wrong people. […]
Understanding LinkedIn Job Posting Options Different Types of Job Ads As someone who’s dipped their toes in the recruiting waters, I’ve found that LinkedIn offers a range of job posting options. The most common choices are Sponsored Jobs and Free Job Posts. Sponsored Jobs are great if you want to get your ad in front
Step 1: Create a LinkedIn Account (if you don’t already have one) Signing Up for LinkedIn First things first, you gotta have a LinkedIn account to post a job ad. It’s super simple! You start by heading over to LinkedIn.com and click that shiny ‘Join Now’ button. Just follow the prompts, fill out your details,