As a long-time digital marketer, one question that often comes up is whether you can run Google Ads to a subdomain from the same account. The simple answer is yes, but there’s more to it than that! Let’s dive into the details to help you navigate the ins and outs of this topic. Here are […]
Understanding LinkedIn Ad Types Different Formats Available When diving into LinkedIn advertising, it’s crucial to understand the variety of formats at your disposal. LinkedIn allows for Sponsored Content, which includes both video and image ads, and these can be used strategically to target your audience. In my experience, video ads can be incredibly engaging, generating
Understanding Facebook Catalogs What is a Facebook Catalog? Alright, let’s kick things off with the fundamentals. A Facebook Catalog is essentially a container that holds all your product information, from images to pricing, and it’s crucial for anyone looking to showcase their products online. Think of it like your digital storefront. You set this up
Understanding Facebook Retargeting What Is Retargeting? Retargeting is a powerful marketing strategy that allows you to reach out to potential customers who have interacted with your brand before. Think of it as gently nudging back those folks who showed interest in your products or services but didn’t quite bite. Your goal is to remind them