Understand Your Audience Thoroughly Identify Your Target Demographics Understanding your audience is the cornerstone of any marketing strategy, and trust me, it’s a game-changer when it comes to LinkedIn ads. I personally spend time researching not just the ‘what’ but the ‘who’ behind my target demographics. LinkedIn provides incredible insights about job titles, industries, and […]
Targeting the Right Audience Understanding Your Ideal Customer When I first started with LinkedIn ads, I realized that knowing who you want to reach is half the battle. Think about your ideal customer and what traits they possess. Are they in a specific industry? Do they hold certain job titles? Pinning down these details helps
Define Your Ideal Customer Profile Identify Key Characteristics Alright, let’s dive in! The first thing you’ve gotta do is a little clarity exercise. Seriously, take a moment and think about who you’re really targeting with your LinkedIn ads. Look at your existing customers and pin down the key characteristics that make them tick. What industries