1. Accessing LinkedIn Campaign Manager Getting Started with Campaign Manager To dive into the billing info for your ads, you first need to access LinkedIn Campaign Manager. I remember when I first tried to navigate my way through it! Start by logging into your LinkedIn account and clicking on the ‘Work’ icon at the top […]
Understanding Google Ads Basics What Are Google Ads? Okay, so first things first, let’s get on the same page about what Google Ads are. If you’re diving into the world of digital marketing, you’ll quickly find out that Google Ads are paid advertisements that appear on Google’s search engine results pages. These ads are designed
Understanding Google Ads Basics What Are Google Ads? So, what exactly are Google Ads? They’re basically the ads you see at the top of search results when you type something into Google. Pretty cool, right? It’s all about businesses wanting to grab your attention when you’re searching for something they offer. These ads can come
Review Your Notifications Accessing Your LinkedIn Account First things first, let’s get you logged into your LinkedIn account. If you haven’t been there in a while, it can feel a bit like uncovering a treasure chest. Just fire up your browser, go to LinkedIn.com, and enter your credentials. Give yourself a moment to soak in
Check Your Notification Area Understanding Your Notifications When someone sends you a connection request on LinkedIn, you typically get a notification. This is the first place I recommend you check when looking for messages. Just click on the bell icon, and voilà! You’ll find a list of your recent notifications. Don’t forget that LinkedIn sometimes
Check Google Search Results Look for Sponsored Posts One of the easiest ways to see if someone is running Google Ads is to do a search using relevant keywords. When you enter a search query, look closely at the results. Sponsored posts will typically be marked with a little “Ad” label. It’s super easy to
1. Understand Your Audience Gathering Insights First off, let’s talk about what it means to really get to know your audience. It’s not just demographics; it’s about understanding what makes them tick. For example, I like diving deep into analytics and social media insights to see what type of content people engage with. It’s about